Riding The Consumer (RTC)
200 pages of insights about design they can’t give you in college. Informed by 33 years of experience. Every designer & marketer should have a copy. Business Executives will benefit too. The illustrated print editions – paperback & collector’s hardcover offer a richer experience. #STRATEGY #BusinessSolutions #Creative. Get a copy on Amazon.
Sometimes I get a thought in my head or come across a concept, a statement, and it resonates with me so clearly that I feel it is a part of me. I know it is real for I have sensed it and on many occasions have felt it coursing through my veins, embracing my spirit. It is intimately clear yet totally unfathomable. The Universal Creative mind is everywhere, in everything and in everyone. On this digital property I play and as I do, I record my conversations, my thoughts and inspired messages from the source of all creativity; The Universal Creative Mind.
The Creative Brief: whose head must roll?
Are you starting on the wrong foot? The brief is not called an ‘instruction’, for good reason, and understanding the difference is the beginning of your journey to creative excellence. Briefing correctly is a real skill and getting it wrong will wreck a project before it has
Man Vs Machine: value of the creative mind
Where does it fit in serious economics and national development? Sometimes the daring messenger takes advantage of his trusting master’s letters and runs away with the girl. But, it is a doomed romance without the master’s hand. The commercial and academic worlds have for a long time
Creativity In Marketing: versus pure originality
Creativity and Originality in Design, Advertising and General Marketing Collateral. Marketing: I hesitate to even type the word. If ever there was a sinfully misused business term, it is this one. I will try by all means not to add to the problem. “One thing” I am
Creative Spirit Mediums: Channelling
CHANNELLING THE POWER: Mediums Of The Universal Creative Mind – and yes, it is mediums not media Creativity is not something that anyone does; but, something that happens through a creator, sort of like a spirit channeled through a medium. The term Creative Media encompasses all platforms
Falling Outside The Box
A designer out of his lane. . What would make this designer stray so far out the box to write a book? I am certain there are many things out there that I could be pushed into doing, but, I am pretty positive writing a book is not
